Skip to main content

Critical perspectives

Exploring the impact of:
  • Globalisation - the media in a global marketplace
  • Cultural imperialism
  • Cultural appropriation

Global dominance explored

  • Globalisation considers the extent to which certain political economies 'dominate' the world through the process by which global media organisations as 'cultural transmitters'
  • Thus major media organisations on the world stage 'drowned out' smaller regional outlets as they tend to follow thus lead and effectively replicate their stance and mode of production
  • in terms of news, accusations that 'US style journalism' is 'homogenising' world news coverage, becoming 'missionaries of corporate capitalism'
  • Equally, it has potential to establish a dominant GLOBAL CULTURE
Globalisation

  • It can be regarded as a positive or a negative phenomena
  • Why has it happened?
  • Global media brands and output transmitting and selling formats on a worldwide scale are at least part of the reason
  • An increasingly 'marketed' media landscape on a global scale, chase big revenues and operate as any other product being sold - dependent on supply and demand
The consequence of 'Cultural Imperialism'

  • In general, what we are talking about is the potential for the media to allow one culture to dominate over another

World views?

  • Consider - How are non-Western cultures framed and presented in other countries

Consequences

  • CNN have been accused of stirring up 'compassion fatigue' through their reporting of global human suffering
  • Rather than motivation and mobilising change amongst world powers and individuals, it suggests that it has desensitised the audience to major world crisis
Globalisation: World News - Whose news?

  • When related to news, globalisation is distinct from globalisation in general - which tends to focus upon socioeconomic lines such as the impact of international trading

The media has an increasingly serious effect on the way that society behaves towards certain people or stories. 










Comments

Popular posts from this blog

Documentary unit: Script first draft

Documentary unit: Jackie interview

So we could get an outside view on fake fear, we were able to secure an interview with an actual adrenaline junkie, only thing was, she's 73! She was amazing to interview, and her answers were so descriptive, which gave us some area to play around with during the edit. We needed to rearrange the house to better suit an interview, and when we realised that we would have to do that, we were glad that we were filming in one of our own homes instead of Jackie's house, or in a public area, as we then had control over the whole environment. Jackie was a pleasure to interview, as she was very relaxed and had a great sense of humour to match. 

Decision evaluation

Decision evaluation During the writing phase, I drew inspiration from the surroundings at my dad’s house, as there is an orchard on one side and a field on the other. This inspired me because I could imagine something happening within the orchard, and no one knowing due to them being well hidden. This was the starting point for my script, so I needed to develop a story from this. The idea of a murder came from the effectiveness of the orchard hiding whoever was in it, so I thought that this was the perfect place for a murderer to commit his crime.   In wanted my story to have a twist, so I thought of a person stumbling across the murder scene, and the killer giving the innocent person a choice of either possible death, or helping with the body and walking away. I thought that this was a good idea as it is a scenario not often seen in films, so was a unique twist. Between the scripts that I wrote for my short film ‘Decision’, I had to change quite a lot in order to make it more e...